Whether working in short sprints, or long-term product development cycles, the user is always at the heart of what we do.

We start the product and service development process by generating user insights to inform the ideation. We map out the service ecosystem, consider viable business models, explore analog and digital touchpoints, and test all kinds of interfaces to create joyful user experiences. 

Design as a craft and a mindset design
Without design, Industry 4.0 will fail designhuman industriesinspiration
Video Teaser! Without design, Industry 4.0 will fail designindustrial designengineering
IFA 2018: We went, we saw, we vlogged! designuser experienceuser research
Getting our hands dirty with the new Framer X designcultureevents
Designing the future of mobile payments & ticketing with Rambus designconnected livingseamless mobility
The IXDS Blackbox: Refugee Text designpre-work talksinspiration
A lot on show but a long way to go: A designer’s eye on CES designeventsinspiration
The smart factory as a service ecosystem designhuman industriesconferences
Berlin Sketch Plugin Hackathon 2017 @IXDS designcultureevents
Reflections on IFA: The prototyped future design
Service design fiction designuser experienceuser research
Design Partner for Investors designIXDS labs
Should we use video in user research? designuser research
(Never) too many cooks: Getting to know all your users designconnected livinguser research
Bringing learning into the 21st century designcontinuous learningprototyping
It’s not about connecting ›things‹, it’s about real life experiences designconnected livingindustrial design